20/21 New England Pass

Sugarloaf 2030

Mapping the Next 10 Years

In 2010, Sugarloaf released the Sugarloaf 2020 Road Map – an envisioning document that outlined our map for investments in the coming decade.

Over ten years later, much of that vision has been realized; over 600 acres of new terrain in Brackett Basin and Burnt Mountain offer skiers and riders an unparalleled resort experience, including New England’s only true cat skiing operation. New restaurants have opened, others have been updated, numerous improvements have been made to our village, and community partnerships have led to new development and growth.

But we’re far from done.

As the decade ends, we look ahead to the next 10 years: investments in technology, terrain, and infrastructure will take the Sugarloaf experience to new heights, while the same guiding principles we outlined ten years ago will ensure that the core intangibles that make Sugarloaf unique remain unchanged.

This is Sugarloaf 2030.

Lifts, Terrain, and Snowmaking

On-Mountain Experience

Above all, Sugarloaf is about the skiing and riding first. The incredible terrain provides an unmatched skiing and riding experience and our investments will seek to enhance this with game-changing upgrades to our snowmaking system that will more than double current capacity and improve efficiency, new trails that will access previously undeveloped areas, and transformational lift upgrades that will help skiers and riders get up the mountain faster, more comfortably, and more reliably than ever before.

Lifts, Terrain, and Snowmaking

On-Mountain Experience

Upgrades in the Village and beyond

Resort Enhancements

In addition to the on-mountain experience, we will continue to invest in off-mountain amenities and new technology that will improve the overall experience for guests visiting Sugarloaf. New dual frequency RFID technology provides a seamless direct-to-lift experience, new parking areas will improve guest flow and provide safer parking options on the busiest days. A new spa in the hotel will offer comfort and relaxation at the day’s end, and possible restaurant upgrades will add to resort dining offerings.

Upgrades in the Village and beyond

Resort Enhancements

Creating new Sugarloafers

Next Generation

Throughout its history, Sugarloaf has been sustained by the generations of families who make this their playground. We will invest in projects that enhance our offerings for the youngest Sugarloafers and their families, including new beginner and intermediate terrain on West Mountain, and an updated, comprehensive Children’s Center.

Creating new Sugarloafers

Next Generation

Summer Destination

Year-Round Vitality

Sugarloaf was built by winter, but our ability to thrive as a year-round destination will allow us to continue as an economic driver for our region; we will invest in projects that enhance our year-round viability, including lift-serviced mountain biking, expanded wedding venues, and continued real estate developments that will allow our community to grow and thrive.

Summer Destination

Year-Round Vitality

Carbon neutral by 2030

Sustainability

As we map out the next decade, our commitment to sustainability is stronger than ever. We'll always consider the next generation of Sugarloafers with every upgrade we make, which means doing our part to keep our carbon footprint as small as possible. Throughout the next decade we will work with all of Boyne Resorts toward a goal of a net-zero carbon footprint by 2030.

Carbon neutral by 2030

Sustainability

2020-2030

TIMELINE

Coming Winter 23/24:

West Mountain Expansion

Sugarloaf 2030 Explore one of the key components to Sugarloaf 2030, the West Mountain Expansion.

Highlights

Bucksaw Express

The new Bucksaw Express chairlift will be the centerpiece of the West Mountain Expansion, which will also feature roughly 120 acres of new trails and ski-in/ski-out real estate development.

Snowmaking Upgrades

A new booster pumphouse constructed in summer of 2022 represents the first step in a comprehensive overhaul of the resort's snowmaking system, that will allow Sugarloaf to make more snow faster than ever before.

Staff Housing

The purchase of the Herbert Hotel in Kingfield provides a new housing option for Sugarloaf team members, helping us to ensure the resort is fully staffed.

Mountain Biking

The transformation of summer business at Sugarloaf will continue with the addition of a planned downhill mountain bike park in the coming years.